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Does the initiative to increase awareness of DBT cater to female beneficiaries?

  • user by MSC
  • time Nov 7, 2022
  • calendar 1 min

Our study analyzed the channels most successful in disseminating information around DBT. We found that most women prefer learning about schemes in person. Surprisingly, only a small minority learned scheme details through mass media.

65% of women prefer in-person interactions to understand program objectives and resolve queries. More than 20% beneficiaries use these interactions as opportunities to make new connections with community leaders.

Watch the video to learn more.


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Written by

jayan-nair

MSC